All Media and Products Survey 2011
South Africa, 2011
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Reference ID
zaf-saarf-amps-2011-v1.3
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Feb 16, 2015
Last modified
Jan 24, 2021
Page views
1019746
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4182
- Data files
- amps-2011-attitudes-v1.1
- amps-2011-cellphone-internet-v1.1
- amps-2011-clothing-shoes-v1.1
- amps-2011-cosmetics-v1.1
- amps-2011-demographics-v1.1
- amps-2011-durables-v1.1
- amps-2011-electronic-media-v1.1
- amps-2011-financial-services-v1.1
- amps-2011-food-groceries-v1.1
- amps-2011-furniture-appliances-v1.2
- amps-2011-household-v1.1
- amps-2011-lifestage-v1.1
- amps-2011-lsm-saarf-segmentations-v1.1
- amps-2011-motor-vehicle-v1.1
- amps-2011-newspaper-magazine-readership-v1.1
- amps-2011-out-of-home-advertising-v1.1
- amps-2011-personal-v1.2
- amps-2011-personal-v1.3
- amps-2011-products-grouped-v1.1
- amps-2011-products-v1.1
- amps-2011-sports-entertainment-leisure-v1.1
- amps-2011-travel-v1.1
Fast food outlet last bought food during the past 4 weeks (ca502co56)
Data file: amps-2011-sports-entertainment-leisure-v1.1
Overview
Valid:
9922
Invalid:
15238
Type:
Discrete
Decimal:
0
Width:
11
Range:
0 - 9
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 0 | Mochachos | 87 |
0.9%
|
| 1 | Fontana | 8 |
0.1%
|
| 2 | Hungry Lion | 596 |
6%
|
| 3 | Kauai | 68 |
0.7%
|
| 4 | KFC | 7148 |
72%
|
| 5 | King Pie | 445 |
4.5%
|
| 6 | London Pie | 44 |
0.4%
|
| 7 | Maxi’s | 85 |
0.9%
|
| 8 | McDonald’s | 1386 |
14%
|
| 9 | Mimmo’s | 55 |
0.6%
|
| Sysmiss | 15238 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.