All Media and Products Survey 2012

South Africa, 2012

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Reference ID

zaf-saarf-amps-2012-v1.3

Producer(s)

South African Audience Research Foundation (SAARF)

Collections

South African Audience Research Foundation

Metadata

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Created on

Feb 17, 2015

Last modified

Jan 25, 2021

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1254299

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How thoroughly respondent usually read - THE MERCURY (ca34co22)

Data file: amps-2012-newspaper-magazine-readership-v1.1

Overview

Valid: 1165

Invalid: 23943

Type: Discrete

Decimal: 0

Width: 44

Range: 1 - 6

Format: Numeric

Questions and instructions

Categories

Value	Category	Cases
1	Read right through it	194	16.7%
2	Read most articles and page through the rest	337	28.9%
3	Read some articles and page through the rest	381	32.7%
4	Read only selected parts and ignore the rest	231	19.8%
5	Page right through it	15	1.3%
6	Just glance at parts of it	7	0.6%
Sysmiss		23943

Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.

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