All Media and Products Survey 2012
South Africa, 2012
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Reference ID
zaf-saarf-amps-2012-v1.3
Producer(s)
South African Audience Research Foundation (SAARF)
Collections
Metadata
Created on
Feb 17, 2015
Last modified
Jan 26, 2021
Page views
656738
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- Data files
- amps-2012-attitudes-v1.1
- amps-2012-cellphone-and-internet-v1.1
- amps-2012-clothing-shoes-v1.1
- amps-2012-cosmetics-v1.1
- amps-2012-demographics-v1.1
- amps-2012-durables-v1.1
- amps-2012-electronic-media-v1.1
- amps-2012-financial-services-v1.1
- amps-2012-food-groceries-v1.1
- amps-2012-furniture-appliances-v1.1
- amps-2012-household-v1.1
- amps-2012-lifestage-v1.1
- amps-2012-lsm-saarf-segmentations-v1.1
- amps-2012-motor-vehicle-v1.1
- amps-2012-newspaper-magazine-readership-v1.1
- amps-2012-out-of-home-advertising-v1.1
- amps-2012-personal-v1.3
- amps-2012-products-grouped-v1.1
- amps-2012-products-v1.1
- amps-2012-sports-entertainment-leisure-v1.1
- amps-2012-travel-v1.1
Home language (ca91co75)
Data file: amps-2012-demographics-v1.1
Overview
Valid:
25108
Invalid:
0
Type:
Discrete
Decimal:
0
Width:
10
Range:
0 - 11
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 0 | Afrikaans | 6888 |
27.4%
|
| 1 | English | 5779 |
23%
|
| 2 | Zulu | 3381 |
13.5%
|
| 3 | Xhosa | 2806 |
11.2%
|
| 4 | N. Sotho | 1410 |
5.6%
|
| 5 | S. Sotho | 1577 |
6.3%
|
| 6 | Tswana | 1831 |
7.3%
|
| 7 | Tsonga | 452 |
1.8%
|
| 8 | Venda | 236 |
0.9%
|
| 9 | Swazi | 266 |
1.1%
|
| 10 | Ndebele | 164 |
0.7%
|
| 11 | Other | 318 |
1.3%
|
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.